Week 2 changes
- We split the model into user and provider sides (users in black, providers in blue)
- The consumer sell needs to be a soft sell. Allow people to engage with the site and potentially fill out a plan before requiring log in information and payment.
- We heard a number of requests for conversation materials that supports the ‘people’ side of the equation
- Clarified that our provider network will need to be maintained through direct relationships and biz dev.